Welcome to our first lesson in setting up personalized landing pages.
Before I start, I’d like to ask you if you think it would be more effective if your website visitor saw information that was tailored to their interests?
And, imagine if when they landed on the page they were greeted not only by their name, but also by content specific to their interests.
I’m sure you’ll agree emails tailored to a your interest are more effective than you getting a generic email. For example, a fitness club promotion that’s geared towards men won’t resonate as well with females, and vice versa.
So here’s what we’ll be learning how to do in the next few lessons.
And, because this personalization is done “behind the scenes” a smart techie won’t be able to see the other content by viewing your webpage source code.
Behind the Scenes Memberium – Content Upgrade